{"id":1,"date":"2025-10-22T14:00:03","date_gmt":"2025-10-22T12:00:03","guid":{"rendered":"https:\/\/www.laboratoriodelcarton.com"},"modified":"2025-11-25T12:18:01","modified_gmt":"2025-11-25T11:18:01","slug":"por-que-el-carton-es-el-rey-del-plv","status":"publish","type":"post","link":"https:\/\/www.laboratoriodelcarton.com\/en\/por-que-el-carton-es-el-rey-del-plv\/","title":{"rendered":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV? Ventajas, usos y claves de dise\u00f1o"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"1\" class=\"elementor elementor-1\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a411bdc e-con-full e-flex e-con e-parent\" data-id=\"a411bdc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3382bbe elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"3382bbe\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Hoy en d\u00eda, destacar en el punto de venta es una batalla de segundos. Las marcas compiten por una mirada, una decisi\u00f3n r\u00e1pida. Y ah\u00ed es donde entra en juego el PLV: una herramienta poderosa para transformar cualquier rinc\u00f3n de la tienda en una experiencia de marca. \u00bfEl aliado perfecto? El cart\u00f3n. Sencillo, vers\u00e1til y sorprendentemente eficaz.<\/p><h2>Las ventajas del cart\u00f3n en PLV<\/h2><p>El cart\u00f3n no solo es una soluci\u00f3n rentable. Es un material que se adapta, comunica y, adem\u00e1s, respeta el entorno. Su ligereza simplifica la log\u00edstica, su estructura permite dise\u00f1os creativos sin l\u00edmites y su compromiso con la sostenibilidad lo convierte en la opci\u00f3n m\u00e1s coherente con los valores actuales de marca.<\/p><ul><li>Ventajas clave:<\/li><li>Ligereza: facilita el transporte, montaje y reposici\u00f3n en tienda.<\/li><li>Versatilidad: permite una infinidad de formas, cortes, plegados y acabados.<\/li><li>Bajo coste de producci\u00f3n: ideal para campa\u00f1as promocionales de duraci\u00f3n limitada.<\/li><li>Sostenibilidad: reciclable, biodegradable y fabricable a partir de material reciclado.<\/li><li>Impresi\u00f3n de alta calidad: admite impresi\u00f3n offset o digital para dise\u00f1os impactantes.<\/li><\/ul><h2>Expositores en cart\u00f3n: aplicaciones que venden<\/h2><p>Los expositores de cart\u00f3n permiten transformar un simple espacio en un punto de atracci\u00f3n comercial. Estos son algunos de los formatos m\u00e1s utilizados:<\/p><ul><li>Expositores de sobremesa: perfectos para promociones de impulso junto a la caja.<\/li><li>Displays de suelo: ideales para destacar productos en zonas de paso o cabeceras de g\u00f3ndola.<\/li><li>T\u00f3tems promocionales: elementos visuales que refuerzan la presencia de marca.<\/li><li>Packaging promocional: envases que tambi\u00e9n cumplen una funci\u00f3n publicitaria en el lineal.<\/li><\/ul><h2>\u00bfQu\u00e9 tener en cuenta al dise\u00f1ar un PLV en cart\u00f3n?<\/h2><p>Aunque el cart\u00f3n es un material muy vers\u00e1til, un dise\u00f1o eficaz de PLV requiere tener en cuenta varios factores:<\/p><ul><li>Resistencia estructural: especialmente si va a soportar peso o estar expuesto largo tiempo.<\/li><li>Optimizaci\u00f3n log\u00edstica: dise\u00f1o plegable o plano para facilitar transporte y almacenaje.<\/li><li>Impacto visual: colores, formas y mensajes deben captar la atenci\u00f3n r\u00e1pidamente.<\/li><li>Coherencia con la marca: el expositor debe transmitir los valores y la est\u00e9tica de la empresa.<\/li><li>Compromiso medioambiental: el consumidor valora marcas que apuestan por soluciones sostenibles.<\/li><\/ul><h2>\u00bfY t\u00fa? \u00bfEst\u00e1s aprovechando todo el potencial del cart\u00f3n?<\/h2><p>En Laboratorio del cart\u00f3n llevamos el cart\u00f3n un paso m\u00e1s all\u00e1: lo convertimos en estrategia, en dise\u00f1o y en comunicaci\u00f3n. Cada proyecto que desarrollamos es una combinaci\u00f3n de creatividad, precisi\u00f3n t\u00e9cnica y compromiso con nuestros clientes.<br \/>\u00bfTienes una campa\u00f1a en mente? Hablemos. Estamos listos para que tu producto se lleve todas las miradas.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc195de elementor-invisible elementor-widget elementor-widget-gallery\" data-id=\"dc195de\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:3,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;_animation&quot;:&quot;fadeInUp&quot;,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/tipos-de-carton.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"dc195de\" data-elementor-lightbox-title=\"tipos de carton\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzIxNiwidXJsIjoiaHR0cHM6XC9cL3d3dy5sYWJvcmF0b3Jpb2RlbGNhcnRvbi5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzEwXC90aXBvcy1kZS1jYXJ0b24uanBnIiwic2xpZGVzaG93IjoiZGMxOTVkZSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/tipos-de-carton.jpg\" data-width=\"1500\" data-height=\"2250\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"dc195de\" data-elementor-lightbox-title=\"expositor de suelo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzIxNCwidXJsIjoiaHR0cHM6XC9cL3d3dy5sYWJvcmF0b3Jpb2RlbGNhcnRvbi5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzEwXC9leHBvc2l0b3ItZGUtc3VlbG8uanBnIiwic2xpZGVzaG93IjoiZGMxOTVkZSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg\" data-width=\"1500\" data-height=\"1377\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/EXPOSITOR-LDC-II.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"dc195de\" data-elementor-lightbox-title=\"EXPOSITOR LDC II\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzIxNSwidXJsIjoiaHR0cHM6XC9cL3d3dy5sYWJvcmF0b3Jpb2RlbGNhcnRvbi5jb21cL3dwLWNvbnRlbnRcL3VwbG9hZHNcLzIwMjVcLzEwXC9FWFBPU0lUT1ItTERDLUlJLmpwZyIsInNsaWRlc2hvdyI6ImRjMTk1ZGUifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/EXPOSITOR-LDC-II.jpg\" data-width=\"1500\" data-height=\"2250\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoy en d\u00eda, destacar en el punto de venta es una batalla de segundos. Las marcas compiten por una mirada, una decisi\u00f3n r\u00e1pida. Y ah\u00ed es donde entra en juego el PLV: una herramienta poderosa para transformar cualquier rinc\u00f3n de la tienda en una experiencia de marca. \u00bfEl aliado perfecto? El cart\u00f3n. Sencillo, vers\u00e1til y [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3214,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[22],"class_list":["post-1","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plv","tag-plv"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?<\/title>\n<meta name=\"description\" content=\"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.laboratoriodelcarton.com\/en\/por-que-el-carton-es-el-rey-del-plv\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?\" \/>\n<meta property=\"og:description\" content=\"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.laboratoriodelcarton.com\/en\/por-que-el-carton-es-el-rey-del-plv\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-10-22T12:00:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-25T11:18:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1377\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Laboratoriodelcarton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laboratoriodelcarton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/\"},\"author\":{\"name\":\"Laboratoriodelcarton\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/#\\\/schema\\\/person\\\/7412333928be955931ffb7c676a3a6b0\"},\"headline\":\"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV? Ventajas, usos y claves de dise\u00f1o\",\"datePublished\":\"2025-10-22T12:00:03+00:00\",\"dateModified\":\"2025-11-25T11:18:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/\"},\"wordCount\":468,\"image\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/expositor-de-suelo.jpg\",\"keywords\":[\"PLV\"],\"articleSection\":[\"PLV\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/\",\"url\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/\",\"name\":\"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/expositor-de-suelo.jpg\",\"datePublished\":\"2025-10-22T12:00:03+00:00\",\"dateModified\":\"2025-11-25T11:18:01+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/#\\\/schema\\\/person\\\/7412333928be955931ffb7c676a3a6b0\"},\"description\":\"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/expositor-de-suelo.jpg\",\"contentUrl\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/wp-content\\\/uploads\\\/2025\\\/10\\\/expositor-de-suelo.jpg\",\"width\":1500,\"height\":1377},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/por-que-el-carton-es-el-rey-del-plv\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV? Ventajas, usos y claves de dise\u00f1o\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/#website\",\"url\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/\",\"name\":\"\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.laboratoriodelcarton.com\\\/#\\\/schema\\\/person\\\/7412333928be955931ffb7c676a3a6b0\",\"name\":\"Laboratoriodelcarton\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g\",\"caption\":\"Laboratoriodelcarton\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?","description":"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.laboratoriodelcarton.com\/en\/por-que-el-carton-es-el-rey-del-plv\/","og_locale":"en_GB","og_type":"article","og_title":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?","og_description":"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.","og_url":"https:\/\/www.laboratoriodelcarton.com\/en\/por-que-el-carton-es-el-rey-del-plv\/","article_published_time":"2025-10-22T12:00:03+00:00","article_modified_time":"2025-11-25T11:18:01+00:00","og_image":[{"width":1500,"height":1377,"url":"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg","type":"image\/jpeg"}],"author":"Laboratoriodelcarton","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Laboratoriodelcarton","Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#article","isPartOf":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/"},"author":{"name":"Laboratoriodelcarton","@id":"https:\/\/www.laboratoriodelcarton.com\/#\/schema\/person\/7412333928be955931ffb7c676a3a6b0"},"headline":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV? Ventajas, usos y claves de dise\u00f1o","datePublished":"2025-10-22T12:00:03+00:00","dateModified":"2025-11-25T11:18:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/"},"wordCount":468,"image":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#primaryimage"},"thumbnailUrl":"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg","keywords":["PLV"],"articleSection":["PLV"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/","url":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/","name":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV?","isPartOf":{"@id":"https:\/\/www.laboratoriodelcarton.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#primaryimage"},"image":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#primaryimage"},"thumbnailUrl":"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg","datePublished":"2025-10-22T12:00:03+00:00","dateModified":"2025-11-25T11:18:01+00:00","author":{"@id":"https:\/\/www.laboratoriodelcarton.com\/#\/schema\/person\/7412333928be955931ffb7c676a3a6b0"},"description":"Descubre por qu\u00e9 el cart\u00f3n es el rey del PLV: ventajas, usos y claves de dise\u00f1o para crear expositores sostenibles, atractivos y eficaces.","breadcrumb":{"@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#primaryimage","url":"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg","contentUrl":"https:\/\/www.laboratoriodelcarton.com\/wp-content\/uploads\/2025\/10\/expositor-de-suelo.jpg","width":1500,"height":1377},{"@type":"BreadcrumbList","@id":"https:\/\/www.laboratoriodelcarton.com\/por-que-el-carton-es-el-rey-del-plv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.laboratoriodelcarton.com\/"},{"@type":"ListItem","position":2,"name":"\u00bfPor qu\u00e9 el cart\u00f3n es el rey del PLV? Ventajas, usos y claves de dise\u00f1o"}]},{"@type":"WebSite","@id":"https:\/\/www.laboratoriodelcarton.com\/#website","url":"https:\/\/www.laboratoriodelcarton.com\/","name":"","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.laboratoriodelcarton.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Person","@id":"https:\/\/www.laboratoriodelcarton.com\/#\/schema\/person\/7412333928be955931ffb7c676a3a6b0","name":"Laboratoriodelcarton","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/secure.gravatar.com\/avatar\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/12e9dafa72b44486b9a67b7aac09ec2f555f3869ccee123027cf878ba3fa3eb0?s=96&d=mm&r=g","caption":"Laboratoriodelcarton"}}]}},"_links":{"self":[{"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/posts\/1","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/comments?post=1"}],"version-history":[{"count":20,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/posts\/1\/revisions"}],"predecessor-version":[{"id":3609,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/posts\/1\/revisions\/3609"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/media\/3214"}],"wp:attachment":[{"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/media?parent=1"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/categories?post=1"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.laboratoriodelcarton.com\/en\/wp-json\/wp\/v2\/tags?post=1"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}